Trailblazer Research

Trailblazer Research is a niche market research business and focus group specialist. Our signature offering is a moderated online discussion focus group seamlessly blending qualitative and quantitative research together and renown for impressive participant engagement. Based in Christchurch, we service clients throughout New Zealand providing insight and informing better business decisions. We pride ourselves on expert delivery from project design to final delivery. Online Discussion Focus Groups - Focus Groups - Online Bulletin Boards - Online Focus Groups - Heat Maps

Trailblazer Research Is a market research business that focuses on using modern research methods to reflect how consumers prefer to communicate today.  Providing a research platform consumers enjoy, results in quality output and fresh ideas. 

Specialising in focus groups, our range includes our popular online discussion boards, online focus groups, traditional in-person focus groups, heat maps, text chats, online white boards as well as standard online research services. 

We have used online discussion focus groups for a wide range of research projects throughout New Zealand:

  • Business to business projects to better understand market growth opportunities.
  • Manufacturing business to consumer to gather consumer feedback on product labels and advertising.
  • Government department to consumers to understand their highly private and sensitive experiences. 

Contact Trailblazer Research business owner Rachel Wells today, on 0274850030 or, to find out whether your next research project could benefit from the use of our online research tools to gather quality comprehensive information to better guide your business decisions.   

Contact Us

Rachel Wells - Business Owner
New Zealand

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